Naked female Santas!
Now that I've got your attention - apparently Burberry is facing more anti-fur protests, according to TV New Zealand:
Naked female Santas protest
Two women wearing Santa hats staged a naked protest against fur outside the window of the fashion clothes shop Burberry in Sydney's CDB on Tuesday.
More importantly, a BrandIndex survey by Yougov suggests that our campaign against Burberry's plans to close its Treorchy factory is having an effect.
In Yougov's survey:
The recent negative publicity is reflected in YouGov’s BrandIndex, that measures the “Buzz" amongst brands along with other factors. Burberry’s Buzz has been dropping over the past four weeks and as of Friday (8 December) stood at - 6.2. This is the lowest score of the year for the brand.